Understanding your product Copy

1. Question

Really? Who else will use it?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

2. Question

Why will it be fun for them to use it?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

3. Question

In your day-to-day life, you are involved in many activities. We want you to do a simple exercise. For a week, make a note of different activities you have done or decisions you have taken on a daily basis.

For each activity or decision, we want you to reflect for sometime and write it down if you did it because you wanted to or because you were expected to or out of fear of being judged.

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

4. Question

Why?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

5. Question

Really?? Think more. Actually why will they buy it?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

6. Question

Think one more reason why they may buy?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

7. Question

Can your product be used as a gift?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

8. Question

Who will they gift it to?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

9. Question

If not your product, what else might they have bought?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

10. Question

Why is your product better?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

11. Question

What are you selling?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

12. Question

But, what is it really?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

13. Question

Who will use it?

This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.

Understanding your product Copy

Anusmita Dutta

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